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Kim N. Huber, CFP®

Family Wealth Advisor and Founder

Embrace Wealth Management (Chico, CA)

  • CERTIFIED FINANCIAL PLANNER™ professional (CFP®)

  • Serving clients for more than 30 years

  • Financial advocate for women in STEM

  • Specializing in stock options, tax-mindful strategies, and generational wealth planning

  • Voted Best of Chico Financial Planner, Chico News & Review

  • Securities licenses: SIE, 6, 7, 26, 63, 66

  • California insurance license #0B53200

Who is Kim Huber, CFP®?

Kim N. Huber, CFP®, is a financial advisor and the founder of Embrace Wealth Management in Chico, California. For more than 30 years, she has helped women in STEM, retirees, and multigenerational families turn complicated financial pictures into decisions they feel confident about.

Her work centers on three things that tend to arrive together and rarely get handled well in isolation: equity compensation and stock options, tax-mindful planning across a lifetime rather than a single filing season, and generational wealth planning that accounts for aging parents and adult children at the same time. Kim is a CERTIFIED FINANCIAL PLANNER™ professional, and she serves clients throughout Northern California and nationwide.

Why women in STEM

Engineers, physicians, researchers, and technology professionals are often compensated in ways that standard planning advice doesn't address: restricted stock units, incentive stock options, deferred compensation, and concentrated positions in a single employer. Kim became a financial advocate for women in STEM because these clients frequently arrive successful on paper and unsure whether their money is actually working, with real tax exposure sitting unexamined inside their own compensation package. Her role is to translate that complexity into plain language and a clear sequence of next steps.

Lifelong learner 📚

Curiosity guides her. Kim keeps growing through workshops, conferences, and her favorite financial and leadership podcasts.

Community champion 🌍

Giving back matters. Kim supports Soroptimist International of Chico, whose mission is to empower women and girls locally and around the world.

Family first ❤️

Away from the office, Kim treasures time with her family and their service dog, Berta. They love cooking together, running around Disney parks, and watching Pixar movies.

Certified Financial Planner certificate awarded to an individual, featuring the CFP Board logo.

Voted Best of Chico Financial Planner

Award based on reader poll voting in the Best of Chico Awards Financial Planner category

Kim Huber, CFP, Chico, CA Embrace Wealth Management
Voted Best of Chico 2019 Kim Huber
Voted Best of Chico 2023 Kim Huber

30+ Years Helping Clients Make Confident Decisions

  • Embrace Wealth Management goes above and beyond with retirement and estate planning. They don't just manage your finances; they treat you like family.

    Tyler and Diana (Clients since 2022)

  • Working with Kim and Ariella has been such a wonderful experience. They’ve spent more time helping me understand my finances than I ever experienced with previous financial advisors. They’re always available to answer my questions and help me prepare for my financial future. I feel like they treat my investments as if they were their own, and I know I can rely on them to guide me toward the right decisions, no matter how chaotic the market becomes. Thank you for your attention to detail and for taking the time to explain everything so clearly.

    Pam (Client since 2024)

  • Kim and her team are knowledgeable, kind, and patient. We highly recommend her services.

    Nick and Gabby (Clients since 2026)

  • I’m so grateful for Kim and the team at Embrace Wealth Management. With aging parents, teens preparing for college, my own retirement on the horizon, and juggling multiple jobs and taxes, I truly need all the help I can get, and they’ve been there every step of the way. They’re always available, incredibly patient with my many questions, and they’ve made stressful financial decisions feel manageable. It’s such a relief to have someone in my corner for planning, decisions, and everyday money questions.

    Ashley (Client since 2025)

  • Kim and Ariella took the time to truly get to know us during our first meeting, which immediately set them apart. Kim identified opportunities and considerations we hadn’t even realized we were missing. Their name, Embrace Wealth Management, couldn’t be more fitting. By the end of our meeting, we genuinely felt like part of a family. Having both our financial portfolio and estate planning organized in one clear, easy-to-use portal has been a huge relief. We’re grateful for their guidance and highly recommend their team.

    Jack and Jae (Clients since 2026)

  • Kim is interested in knowing who I am and what matters to me. With that information, she constructs a portfolio to support the themes consistent with my mission. She uses sophisticated, understandable projection tools to look at different "what if" scenarios as I approach retirement age. I appreciate her positive outlook when the market is not so positive. Kim has given me advice and feedback on my decisions regarding health insurance, HSAs, and retirement contributions when I have been in a new employment situation. Her insight has proven to be valuable. I include her in decisions regarding significant life changes, and I know she will give thoughtful, intelligent, objective opinions. She has my best interests at heart.

    Celestione (Client since 2006)

  • I can’t recommend Embrace Wealth Management highly enough. Their team was incredibly supportive and encouraging throughout my journey, especially as I navigated new financial territory after a recent divorce. I initially felt embarrassed about learning these things for the first time, but their compassionate approach made me feel so encouraged. Their expertise and understanding of financial nuances are outstanding!

    Overall, the level of care and detail in the financial plan they put together for me blew me away. I’m stepping into this new stage of life feeling more financially confident and capable than I ever have. Kim and her team are absolutely the best!

    Samantha (Client since 2024)

  • Kim has fantastic listening skills and truly cares about my family's financial needs. One of my most important concerns was when to start drawing my Social Security benefits. Kim "mapped" out the best strategy for my husband and me. I value her advice and highly recommend her to anyone trying to figure out how to be successful in retirement.

    Carolyn and Richard (Clients since 2015)

  • Every meeting with Kim is rewarding. She's friendly and focused, ensuring we stick to the agenda while addressing all my concerns. She truly cares about my financial well-being and my family's. She keeps me in the loop about important topics like Required Minimum Distributions (RMDs) and tax matters. Each time we meet, I walk away with valuable insights that positively impact my investment portfolios.

    Glenn (Client since 2003)

  • Kim goes above and beyond to ensure our questions are answered and our needs are met. She has also offered valuable advice on estate settlement and tax planning.

    Jerry and Jamie (Clients since 2003)

  • Kim takes the time to get to know my family and me. She's been there for me as my life, health, and finances have changed.

    Janet (Client since 2007)

  • Kim is professional and fun! Her knowledge is valuable. Her presentations are interesting & understandable. Kim explains the complications of finance to me in ways I understand and comprehend. I always feel valued by her attention to the details of my financial portfolio, and I trust that my money is in competent hands.

    Lynda (Client since 2019)

  • Thanks, Kim, for always having answers and solutions to my financial questions. I trust Kim’s guidance and appreciate the support.

    Mike and Sherri (Clients since 2004)

  • I highly recommend Embrace Wealth Management to anyone seeking professional, knowledgeable, and compassionate financial guidance. Working with Kim and her team has made me feel comfortable and confident in all my financial decisions. Reflecting on our journey together, I realize I wouldn’t be in my financially solid position today without their expertise. Plus, I’ve gained a great friend along the way.

    Sheila (Client since 2020)

  • Dear Kim, meeting with you in your office has always been a pleasant experience. We find you very friendly, enthusiastic, and professional in all your ways. You have a special gift for extracting critical financial details. You helped us understand what we want in our future home and how to get our estate-planning documents together. You helped us realize our actual needs & goals and helped us stay on track. Signing up with you and Embrace Wealth Management has been one of our most important decisions. This journey has greatly benefited us and, most importantly, given us peace of mind. We appreciate you so much.

    David and Andrea (Clients since 2022)

  • Our experience working with Kim has been one of mutual respect over many years. She is good at helping with complex concepts. She makes us feel secure when things seem chaotic in the financial world.

    David and Brenda (Clients since 2003)

  • Kim is the owner and financial planner at Embrace Wealth Management. She is the best!!! She cares about her clients. She is intelligent, level-headed, understanding, and sometimes realizes what you need before you do.

    George and Lori (Clients since 2017)

  • Kim is amazing! Incredible at listening to my needs. I am so glad that she chose this profession because I believe she’ll help a lot of people, such as myself.

    Erin (Client since 2024)

  • Kim is a trustworthy, professional, caring Certified Financial Planner. She has provided guidance and personalized advice to us during our working years and is by our side as we transition into retirement. She keeps us focused on our goals and is a fantastic listener, communicator, and dear friend.

    Delynn and Willie (Clients since 2005)

  • Kim and Ari are exceptional to work with. I truly appreciate their kindness and their willingness to understand my situation and goals; it makes the experience feel very personal. I feel respected and heard throughout the process. I wasn’t sure whether I needed this type of planning at my age (30), but I was drawn to their commitment to supporting women and helping them pursue their financial goals. Having Kim and Ari available for guidance gives me a much greater sense of confidence and security as I move forward.

    Noel (Client since 2026)

  • We have been with Kim Huber for years. She is friendly and knowledgeable and has helped us save for our sons’ college and our retirement.

    MaryRose (Client since 2016)

These statements were provided by Embrace Wealth Management clients, with permission to publish them. No person was compensated for the testimonials presented here. Individual outcomes are unique and personal, and one person's experience should not be considered a guarantee of identical results for others.